Fly on the E-Commerce Cyberwall

My Experiment with Experience
I've been talking for the last couple of posts about the difference between knowing something in theory and knowing it form experience.

That subject has been in the front of my mind lately because of an experiment I started a week ago. I've long recommended blog commenting as a way not only to get a feel for what others in your field are saying, but also as a way to invite visitors to your site.

I've read other people's blogs on an irregular basis and have often commented on them. I've gotten a lot of great ideas from reading other marketers' blogs. I've also noticed that I'll usually get a sprinkling of visitors into my site who followed the link from my comment.

Other marketers have suggested that commenting on five relevant blogs per day had brought them hundreds, and even thousands, of targeted visitors over time.

I've occasionally used a free tool called Comment Kahuna to find little-known blogs that have posted on specific topics relevant to my business. Overall, though, I usually have stuck to posting on better-known blogs of big-name Internet marketers.

So I decided to do a test to see what I could learn (from experience!) about blog commenting. I decided to spend one hour per day, every day, posting five posts. One day I'll post comments to higher traffic blogs of well-known Internet marketers. The next day I'll hunt for lesser-known blogs on more specific subjects and post comments there.

So, every other day, I switch my blog reading and commenting. After a month, I'll compare how this has affected both my traffic and my rankings.

After a week, I'm already pleased with what I've learned. After a month, I should be able to draw some conclusions about what can be accomplished with each method.

I'll be sure to share those results with you as I come to the end of February.

Feel free to share any experiences you have had with blog commenting! You can comment on commenting!

Until the end of February, why not find something you can test in your business, too?
Jeff

Labels: blogging, increase traffic