Sunday, February 01, 2009
About the Super Bowl and Customer Persuasion
I asked my football-apathetic wife today if she planned to watch the Super Bowl with me tonight.
"NO!" she said.
Then I asked if she wanted to watch the Super Bowl commercials with me tonight.
"Sure," she replied.
I simply had to ask her in a way that reflected her interest.
Do you know what questions your website customers want you to ask them? If not, you can increase your sales simply by finding out what they're really interested in.
Just like I did with my wife.
Here's to more sales (and a happier wife) ;)
Jeff
I asked my football-apathetic wife today if she planned to watch the Super Bowl with me tonight.
"NO!" she said.
Then I asked if she wanted to watch the Super Bowl commercials with me tonight.
"Sure," she replied.
I simply had to ask her in a way that reflected her interest.
Do you know what questions your website customers want you to ask them? If not, you can increase your sales simply by finding out what they're really interested in.
Just like I did with my wife.
Here's to more sales (and a happier wife) ;)
Jeff
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