Fly on the E-Commerce Cyberwall

The Simplicity of Success
I just read a forum post the other day from a woman who had faced financial disaster, but worked her way to solvency in five weeks. The route she took was simple, compared to the convoluted paths we sometimes try to navigate to success.

Here's what she did:

• Found a niche
• Built a free WordPress blog
• Created a Squidoo page and pointed it to my blog
• Wrote about the subject and created about 10 posts, adding more throughout the process
• Wrote her first eBook and priced it very low
• Contacted 10 other site owners in the same niche and got two of them to link to her site
• Wrote another low-cost eBook
• Kept adding more and more content
• Communicated immediately with readers who emailed or commented on her content

Within in a few weeks, she was on page 1 of Google. She eventually had to change plans a little because WordPress didn't work well for selling her ebooks.

But she stayed focused and from the time the sales started coming in, she had made more than $12,000. And she did all this with minimal investment, because she had no money to spend.

Her secret was not that she lucked into a magic formula for success. Her secret was that she identified a problem that people wanted solved, provided solutions for it, and let nothing get in the way of her moving forward toward her goal.

Her secret was something thousands of others have done. Her secret was something hundreds of thousands of others have dabbled at, but got distracted from and never achieved her success.

Her secret was to set a simple path for herself and then keep following it, without fail, until she arrived at it.

Do you have a simple path planned? And, if so, are you following it relentlessly?
Jeff

Labels: case studies, start business