Fly on the E-Commerce Cyberwall

One Stop Web Support Newsletter #61 Coming
The latest issue of my newsletter is due to arrive Sunday, November 18.

This issue will focus on the differences in mindset from employee to entrepreneur and the key element in making that shift:

Transforming From Employee to Entrepreneur

If you haven't signed up for my newsletter, you can do so at www.onestopwebsupport.com/newsletter-signup.htm.


And I'll make it worth your while if you do. I'll give you $250 worth of free gifts for signing up!
Jeff

Labels: newsletter

Late Addition to Hot Offers!
I just found out about another great offer. This one is for a $497 library of Internet marketing materials (with a special emphasis on search engine optimization) all for FREE.

That's right. A $497 library of Internet marketing materials for free.

I paid full price for this library last spring and have been part of this community ever since. The creator of this library has continued tweaking her system for building an online career to the point where she feels she can give the entire original package away for free.

Do I feel betrayed by her giving away what I paid full price for? No way! I've gotten much more than my money's worth from all the improvements she has brought to the community.

I can't say too much more about what she's planning other than to say I'm currently serving as a beta tester for a new, much improved program for starting successful businesses that she's developing that looks like it will address what I feel has been a missing element in other training programs. Hopefully, she'll let me tell you more about this as the launch comes closer.

At any rate, she's offering something I found well worth the $497 I paid and offering it for free in return for helping her understand better what kind of a life they are trying to develop for themselves with their business.

Check out this free offer. You'll get a lot in return for a little bit of your time.
Jeff

Labels: business system, hot offers, start business

Hot Offers for November 16, 2007
This week I've found one new offer worth sharing and one carryover offer that's still good:

• An invitation to check out an exclusive membership site where you can ask mentors who run businesses that have made over $60 million any questions about starting your business. Check it out for only $2.95.
• $200 home-study course on starting a business for only $2.95 (is there a theme developing here?)
• A 15% discount on the original--and still one of the best--keyword research tools

Click on the links to go to my Hot Offers page and find out more.

Your Invitation to "The Club"
If you've always suspected that successful online business people keep getting MORE successful because of "who" they know, not necessarily "what" they know, you'd be right...

Here's a chance to do something about getting to know the right people to help you get your business to the level you want it to be.

Find out more on the Hot Offers page

or

Find out what's happening direct from the source

$200 Internet Marketing Course for $2.95
I bet that title got your attention. From time to time, Internet marketing mastermind (I think that $60 million worth of sales qualifies him as a mastermind, don't you?) makes his classic course on how to start an online business available for one reason and one reason only...

Find out more on the Hot Offers page

or

Go sign up for your 30-day trial and see for yourself

Discount on Wordtracker Keyword Research
If you want to what your customers are looking for, there's no better way of making sure that they find you than by knowing what keywords they're typing into the search engines. Wordtracker was a pioneer in helping marketers find out those keywords and it's still one of the best.

Find out more on the Hot Offers page and pick up the discount code you need for this offer.


Those are my picks for this week.

Incidentally, you can still check out some ongoing bargains that give you great value for free or for next to nothing.

Enjoy!
Jeff

Labels: hot offers

Passion and Good Judgment in Running a Business
Yesterday I talked about the importance of passion in running your business. I don't want to leave you with the wrong impression, though.

Being passionate about serving your customers does not mean being a milquetoast who constantly allows people to stomp all over you. You can't afford to cut your prices to the point where you aren't making a profit.

Strange as it may seem, that doesn't help your customers.

Sure, it may give them a good deal -- once. But if you drive yourself out of business to give a few people a short-term good deal, you're preventing those customers from ever benefitting from the unique gifts you bring to your business ever again. And it prevents future customers from ever benefitting from you being in business to serve their needs.

You can't think short term and you can't think sacrifice. That's not passion; it's self destruction.

Strange as it may seem, some people go into business in order to fail. They don't go in with the desire to fail, but they manage to find a way to fail nonetheless. They've programmed themselves to fail by deeply established habits and expectations that they're "simply not the kind of person that good things happen to" or "not the kind of person who has the advantages that truly successful people need in order to succeed."

That's all nonsense! The biggest part of what you need to succeed is right between your ears.

And I'm not talking about encyclopedic knowledge of business strategies. I'm talking about the confidence and willingness to step forward and take wise risks in order to identify the thirsty crowds and satisfy their thirst.

Cutting your own throat because you're too unsure of yourself to ask a fair price in return for what you're providing is not passion, it's suicide.

True passion is recognizing that you have something of value to offer and exchanging it for a fair enough price that you are able to CONTINUE to offer it to as many people as possible.

Don't let your business get caught up in personal insecurities or doubts. Living with passion involves acting with freedom and confidence, not fearfully backing yourself into a corner.

Free yourself today!
Jeff


P.S. Hey, I've recommended this often enough that I probably don't have to introduce it anymore, so I'll just pass this on as a resource for building the freedom and confidence you need to succeed.

BANABU. Check my review of BANABU. Or check out BANABU for yourself.

Labels: mindset, passion

An Awesome Harry Chapin Concert and How It Relates to Your Business
For some reason, I got to thinking the other day about the really great concerts I've seen over my lifetime. Ultimately, it led me back to the hands-down, best concert I ever attended.

And it reminded me of something important about running a business.

But I'll get to that in a moment. First, why That Concert sticks out in my memory.


That Concert was a Harry Chapin concert in the mid-70s. In case you never heard of him, Harry Chapin was kind of an under-the-radar singer. He had only one, big commercial hit, "Cat's in the Cradle," which, although good, was nowhere near as good as the awesome story songs for which he was known by a small, but appreciative fan base. His career was cut short by his death in an auto accident in the early 80s.

A friend of mine and I got tickets for a concert near where we went to college. He was scheduled for two concerts that night, one at 6:30 and the other at 9:00. We had tickets for the 9:00 concert.

Nine o'clock came and went and the doors to the auditorium remained shut. Nine-thirty, ten o'clock, ten-thirty and still we waited outside. My friend and I were getting pretty irritated. We were just about ready to leave. Boy, what a mistake that would have been!

Shortly after 10:30, an ecstatic crowd from the first concert emerged from the hall. By 11:30 we were seated. The 9:30 concert started just before midnight.

Despite playing for an exhausting four hours earlier that evening, Harry Chapin was alive with energy. This was no perfunctory forty-five minute set mixing in a couple of old favorites around a nonstop pitching of his latest album.

He played every song from his vast repertoire that his fans knew and loved. Occasionally, he passed off a verse to one of his band members to save his voice for the finale that everyone had come to hear, a challenging and emotion-packed song that could wring you out just listening to it.

By 3:30 AM, he was clearly exhausted, running on pure adrenaline, when he came to the finale. His voice was nearly gone, but, other than a few high notes that he signalled his band to cover for him, he sang with all the energy he showed at the beginning of the night.

The concert wasn't just a concert. It was a thrill of a lifetime.

What, though, makes this concert a good lesson about business?

It's passion. He could have stuck to the scheduled times for the concerts and no one would have complained. He could have mechanically gone through a few fan favorite songs and everyone would have left happy.

But he attacked the music with energy and passion and the stamina of a triple-marathon runner. He connected with his audience on a personal level. Everyone felt that he was genuinely happy to be able to sing their favorite songs for them.

Harry Chapin was a unique singer and a unique individual. I don't know of anyone who could match the passion he displayed. But that passion has become an example for me in my business and in all I do.

And it has become a measure of true greatness. Want to be a great business owner? Be passionate about serving the needs of your customers. Wear that passion on your sleeve. There are too many businesses out there that simply go through the motions of serving their customers.

Going through the motions is not enough to make you stand out from the crowd! Be passionate about doing the absolute best you can at serving your customers' needs. Do it not as a show or as a trick to fool them into thinking you care. Do it from your heart and you'll attract a following as loyal and as satisfied as Harry Chapin's following was.

No, you probably will never match Harry Chapin in pure, unadulterated passion. But keep working to expand yours.

Your customers will see the difference.

And you will see the difference in your customers' response.

Passionately yours,
Jeff


P.S. Want a boost to your ability to expand the passion in your life? I've found nothing better at helping me get beyond my own self-imposed limitations than BANABU, a series of exercises designed to help you identify and achieve the kind of life you want for yourself.

Find out more in my review of BANABU; or check BANABU out for yourself.

Labels: Harry Chapin, mindset, passion

Making Customer Followup Easier
OK, we all know that we're SUPPOSED to follow up on our customers. They know you. They know that can trust you because you've already treated them well. They are four times more likely to buy than is someone who has just wandered into your site.

So why in the name of little green apples are so many new business owners slow to set up a followup system to keep them in touch with their customers?

I think it comes largely down to intimidation. Getting everything together feels massive. But it doesn't have to. An article that I just posted makes that clear. Go check it out.

And don't you go gettin' intimidated no more. OK?
Jeff

Labels: building relationships

Risking Failure to Achieve Success
I just posted a video to my site that I find very inspirational for anyone pursuing their dream.

If you're one of the 11 people around the world who have not yet seen Paul Potts amazing audition on the TV show "Britain's Got Talent," treat yourself now to something very special.

His singing is surprising, but I think there's something very important we all can learn from him. Enjoy the music and consider the thoughts about what his audition can show us.

Check it out now.
Jeff

Labels: mindset