Fly on the E-Commerce Cyberwall

Death to Overzealous Spam Filters!
No, I'm not going spammeister on you. But enough is enough. I'm fine with spam filters in theory. But sometimes they drive me crazy.

It's gotten so that my own spam filter is eating the test newsletters I send to myself. I always subscribe to my own lists so I can see my newsletters as my subscribers see them.

But lately, I find those emails that I send to myself from my own email address being deleted as spam by my spam filters. I work hard to create newsletters that grade out as completely free of spam red flags. I have a nearly perfect deliverability record.

BUT MY OWN STINKING SPAM FILTER HAS TAKEN TO SNACKING ON MY OWN NEWSLETTER.

I keep going through my spam filter settings and keep finding nothing that could trigger the filters on my newsletter.

It just goes to show how difficult email marketing is getting to be nowadays. That isn't a reason, though, to set followup on your customers or your subscribers aside. No, not all of your email will get through. But it remains essential to keep in contact.

Keep connecting with your customers!
Jeff


P.S. If you have concerns about your emails getting through to customers, check out the upcoming webinars on email marketing over the next few weeks at aWeber. The webinars are free and are being given by a company that has some of the best deliverability results in the business.

Check these webinar's out. aWeber KNOWS email marketing.

Labels: aWeber, building relationships