Fly on the E-Commerce Cyberwall

Are You Running Your Business Like Eeyore?... Or Like Tigger?
Something's been happening in my life lately to transform me from Eeyore to Tigger in my business. And it's something I believe can do the same with you, too.

Remember those two? Winnie the Pooh's friends? Those two couldn't be more different. Eeyore was a downtrodden donkey. Nothing ever went right for him and he always let you know it.

Tigger, on the other hand, was so full of life and energy that no problem ever phased him. Granted, he was a little scattered. But if you had to choose one of them as an example to follow as a business owner, which would it be?

It sure wouldn't be Eeyore. Do you want to run your business on the basis of constantly expecting disaster? Not me!

But I guess I let myself become too much like Eeyore lately. I focused on what fell short of my goals and found problems around every corner.

I'd pick up notes on the things I felt were holding my business back. Then I'd shuffle them around for an hour or so, hoping for inspiration to strike. When none did, I'd tuck them away, no closer to a solution than when I started.

I'd shut myself off from new ideas. Every new direction seemed too filled with potential problems.

I was in a rut.

I decided it was time to dig into BANABU and get a different perspective on things. I had read through it and liked it a lot and liked it IN THEORY, but I never really applied it to my life.

I had rushed through it. I thought I was TOO BUSY dealing with THIS OR THAT PROBLEM to really dig into it and put it to work in my business and in my life.

BIG MISTAKE!

I told you last week about how applying the principles I learned in BANABU turned a potential disaster into something very positive.

Last night, I lay awake half the night. But what's absolutely crazy about that is that I LOVED EVERY SECOND OF IT! I woke up midway through the night and idea after idea, solution after solution raced through my head. It was an incredible rush!

And it came from applying BANABU's 11 principles to my life in a consistent and structured way. What I experienced is by no means isolated, either.

I've had a chance to talk with others who have used BANABU. They've told me similar stories of the new solutions they've encountered in their businesses and in many other areas of their lives through BANABU.

But the most incredible story is the one that BANABU's creator, Mike Kempski, tells. He turned himself around from a drug addict on the verge of blowing his head off to someone who today has a life that most people dream of. BANABU is the result of what he learned to make that startling transformation.

Mike isn't someone throwing around wild theories. He's talking principles that have proven themselves time and time again. His story is a great story and I encourage you to read for yourself what the principles that became BANABU accomplished.

If you're finding more problems and disappointments in your business or in your life than solutions, take a close look at what BANABU can do for you. If you just feel there's something more you could have in business or in life, give it a close look. It's more than just a tool to build a better business. It's about helping you build a better life.
Jeff

Why I Almost Threw Away $15,000 Today
I can't believe it. I almost threw away $15,000. And I probably have thrown other sums of money away before.

You wouldn't do that, would you? I hate to tell you, but you may very well have done the exact same thing—or worse—if you currently think the way I normally did.

The $15,000 wasn't anything as obvious as a check. It came somewhat disguised.

As I sorted through a stack of mail today, I came across my neighborhood newsletter. I scanned it quickly and was about to toss it.

Under normal circumstances, it would be in the garbage right now.

But circumstances lately have not been normal. I've been on a voyage of discovery with a course called BANABU lately, and it caused me to see something in that newsletter which I would have completely overlooked.

It's kind of hard to describe what BANABU is, because it basically helps you focus on whatever area of your life you'd like to change. Want to bring greater wealth into your life? BANABU helps you do that. Want to improve your relationships? BANABU helps with that, too. Weight loss, overcoming shyness—you name it, BANABU can help you with it.

Whatever situation you want to apply it to in your life, BANABU helps you unlearn the unproductive ways of looking at things that have always held you back. It helps you discover news ways of approaching those desires that bring you dramatically greater success.

These things are not just theory. BANABU's 11 principles are proven to work. They've brought results in countless lives and for countless desires.

So what did it change in me that let me find $15,000 in something I otherwise would have thrown into the trash?

One article in the newsletter talked about a new home improvement program the city was offering. They would lend up to $15,000 to homeowners for home improvement.

Ordinarily, I would have read that far and thought, "Nah, I don't want to go through the hassles of taking out a loan. I don't want the upheaval of a major improvement project. Nothing here but hassle."

My hand started the newsletter toward the waste basket. But then I remembered one of the BANABU principles and decided not judge this news according to old, preconceived ideas.

I read farther in the newsletter. Boy, did my jaw drop!

These loans were FULLY FORGIVEABLE. If we lived in the house for 15 years, we would owe no interest and no principal. It would be $15,000 of home improvement work that we could get WITHOUT PAYING A CENT!

And if it wasn't for the changes BANABU helped me make in my thinking, I would have thrown that $15,000 away. Who knows how much I've thrown away in the past by shutting myself off from good things because of the old, negative ways of seeing them.

No doubt you have areas of your life that you'd like to change, too. And no doubt you've done the same thing with those areas that I almost did with that $15,000.

This $15,000 isn't the only instance of overlooked money that I've found. Since I started putting BANABU principles to work in my life, I've been amazed at things I otherwise would have overlooked—and lost.

I firmly believe that BANABU can help you discover things you want in life that currently escape you because you don't realize you're overlooking them. I encourage you to check out what pleasant surprises BANABU can add to your life.
Jeff

Running Away From Success?
Are you running away from success? C'mon, now! Why would anyone do that?

The irony is, though, that a good number of new business owners do exactly that without knowing it. And they're the exact ones who end up failing.

Let's look for a moment at what starting a successful business involves:

• Learning a bunch of new skill sets
• Setting up business systems you've never done before
• Interacting with people to learn what they need and how you can satisfy those needs

That's a whole lot of unexplored territory. It's a whole lot of stepping into things that are outside your experience.

And what are the most common things that people do when faced with the unknown? That's right:

• Procrastinate
• Delay
• Waffle

It's easier to make another list than it is to take action on what you have at hand.

It's easier to explore another new idea than it is to take action on one you've already developed.

It's easier to wait until everything is absolutely perfect (which never comes) than it is to take action right here, right now and trust yourself to deal with things that aren't perfect as you go along.

Succeeding at business is more than just what business to start, what products to offer, and what tools you use to generate traffic. Most successful business owners agree that success is 90% about YOU.

• It's about the way you approach your business
• It's about the way you handle risk
• It's about the mindset you develop

Just because it's all about YOU, though, doesn't mean that you're on your own in developing these skills. I've found BANABU to be a great resource for this crucial part of becoming a successful business owner.

Yeah, I've been talking about BANABU a lot this week because I've found it to be the best help around for doing these things. I've found it invaluable for developing a mindset that allows you to move forward and succeed at business—or for whatever goals you have for your life.

It's been a big help to me personally in turning around some of the things I've wanted to change in my life. It's powerful stuff.

Seriously, why focus just on the 10% of things that help your business succeed and leave the other 90% to chance? I know why most people do. It's because they secretly hope they'll stumble across some magic wand that will instantaneously transform everything in their life without having to step out of their comfort zone.

But that doesn't happen. I've said it many times over the years. The most effective way to change what's happening AROUND you is to change what's happening IN you. And that's what BANABU's all about.

Check it out, if you haven't already. Just don't just let it sit all lonely and ignored in the deep recesses of your hard drive. It's powerful stuff. But you need to use it to get the benefit out of it.
Jeff

Are You Pretending?... Or Becoming?
You know all the time most of us spend pretending? You know what I mean. It's those times when you don't quite feel up to the task. So you pretend you have everything under control and hope you can fake our way through.

Most of the time you actually succeed. OK, maybe you don't always set the world on fire with how well you do. But you actually get through it without embarassing yourself. You get it done.

So let's say you pull something like this off. What do you do? Do you ever let out a huge sigh of relief that you "got away with it," and move on to the next task? Do you ever feel like—even though you succeeded—you're just living on borrowed time before you come up short the next time around?

It's easy to lock ourselves into this negative approach. It's easy to live day-to-day by trying to fake our way through problems and then not giving ourselves credit when we succeed.

How much energy do we put into trying to convince others that we're more than we ourselves think we are? What would happen, though, if we took that energy that we put into something more productive? What if we put it into convincing OURSELVES that we're actually capable of what we set out to do?

What if we took our energy out of worrying that people will find out that we're not all that we want to be? What if we put that energy into becoming that very same person we would like to be?

Can you imagine what a huge leap forward that would be in your life? It would ROCK!

I've been looking at things like that lately in my study of BANABU.

(Don't worry, it's not some kind of weird cult. It's a personal growth program that takes a no-nonsense, no-starry-eyed-babble approach to changing your mindset so you ALLOW yourself to succeed instead of always finding a way to fall short of your goals.)

It's been a real eye-opener to see how much I've been leaving on the table in my business—and in other parts of my life—because of simply looking the wrong way at what I'm accomplishing.

Check it out. I think you'll find the same thing in your life as well. And for anyone starting a business, getting your mindset tuned to success is essential. While everyone else is bumbling around trying to win with tools and tactics alone, you can focus on the one element that most top marketers consider 90% responsible for their success: a success mindset.

And frankly, I've never known ANYONE who succeeded long-term at business who didn't have a mindset that is geared for success.
Jeff

Your World Is Bigger Than You Think
I'll admit it. I've always had more of "glass-half-empty" view of life than I would like.

So I've been doing an experiment that I described starting last week. I've been making a point of writing down every instance of me solving a problem or of me having money drop into my lap. I'm trying to reprogram my negative thinking away from a "things always fall short of my hopes" way of thinking and into a more positive one.

The results have been amazing! When I write all these things down instead of passing over them, I find a whole lot more positives than I ever allowed myself to see before.

It leads me to the conclusion that my world is a whole lot bigger than I've allowed myself to have.

It's like when my kids were little. They'd draw my attention to sounds—like birds singing—that I had tuned out with all the background noise. I think we often do the same thing with other parts of our world, too.

We get used to seeing things a certain way (in may case, seeing setbacks and shortages) and view life through that filter. Things that don't fit with that world view, we filter out. And, in doing so, we rob ourselves of a big part of what's really going on around us.

Try that same exercise for a week or, better yet, for a month and see for yourself what good things you've been tuning out.

Or check out the course from which I got this exercise, BANABU. I've found it a goldmine with plenty of treasures like this for developing a clearer view of my world. Whether you've already enjoyed success or are still struggling to find it, BANABU is a great help in strengthening your success mindset. And it's fun to see what good things you've learned to tune out.
Jeff