Friday, July 07, 2006
Great Time to Be a New Marketer Online
Right now is an amazing time to start your business online. In the last few months, I've seen a number of big-name marketers open their storehouse of knowledge to others for free.
I've had the opportunity to listen to a series of free webinars where a roundtable of experts laid out their insights on starting a business online.
I'm in the middle, right now, of a free series of online videos from a marketer who reveals the exact steps he takes which each business he starts online.
And I just started receiving a series of incredible free reports from a master marketer who has mentored just about every big name marketer in the business at one time or another. (I'll tell you more about these reports later in this post.)
The info all these marketers have shared is priceless. And the fact that they are sharing so much for free makes it a great time to start a business online.
Some are sharing their insights as an appetizer to interest new marketers in paying for individualized coaching from them. Some are sharing because they've already reached their own goals and now have challenged themselves that to help others do the same.
And the marketer whose reports I just started has reached the point where he is pulling out of personal coaching and wants to lay out his insights to a broader audience of business owners. He's about to retreat into training others to carry out his coaching, and will limit it only to an audience of high-paying, well-established offline businesses.
His free reports are too good to miss. Are they nuts and bolts things about keyword density or newsletter frequency? Not at all! They are foundational things that strike right at the heart of every business.
I'll have to admit I'm embarassed to see how many mistakes he describes are present in my business. But I recognize that those mistakes are the very things that have kept my business from growing into something that I feel could run smoothly whenever I feel like taking time off.
After reading it, you might be tempted to dismiss his insights as common sense. But don't—unless your business already has his insights in practice. The things he draws attention to are very easy to recognize once he's said them. But most of the business owners who dismiss his insights as being obvious are limping along because of the exact problems he describes.
I encourage you to check out Rich Schefren's Internet Business Manifesto. The approach to business that he describes is powerful stuff that has made a lot of the big names in marketing successful. And if you take what he says to heart, it can make the same difference in your business. I consider this required reading for anyone starting their business online.
Jeff
Right now is an amazing time to start your business online. In the last few months, I've seen a number of big-name marketers open their storehouse of knowledge to others for free.
I've had the opportunity to listen to a series of free webinars where a roundtable of experts laid out their insights on starting a business online.
I'm in the middle, right now, of a free series of online videos from a marketer who reveals the exact steps he takes which each business he starts online.
And I just started receiving a series of incredible free reports from a master marketer who has mentored just about every big name marketer in the business at one time or another. (I'll tell you more about these reports later in this post.)
The info all these marketers have shared is priceless. And the fact that they are sharing so much for free makes it a great time to start a business online.
Some are sharing their insights as an appetizer to interest new marketers in paying for individualized coaching from them. Some are sharing because they've already reached their own goals and now have challenged themselves that to help others do the same.
And the marketer whose reports I just started has reached the point where he is pulling out of personal coaching and wants to lay out his insights to a broader audience of business owners. He's about to retreat into training others to carry out his coaching, and will limit it only to an audience of high-paying, well-established offline businesses.
His free reports are too good to miss. Are they nuts and bolts things about keyword density or newsletter frequency? Not at all! They are foundational things that strike right at the heart of every business.
I'll have to admit I'm embarassed to see how many mistakes he describes are present in my business. But I recognize that those mistakes are the very things that have kept my business from growing into something that I feel could run smoothly whenever I feel like taking time off.
After reading it, you might be tempted to dismiss his insights as common sense. But don't—unless your business already has his insights in practice. The things he draws attention to are very easy to recognize once he's said them. But most of the business owners who dismiss his insights as being obvious are limping along because of the exact problems he describes.
I encourage you to check out Rich Schefren's Internet Business Manifesto. The approach to business that he describes is powerful stuff that has made a lot of the big names in marketing successful. And if you take what he says to heart, it can make the same difference in your business. I consider this required reading for anyone starting their business online.
Jeff
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