Friday, January 13, 2006
So What Do You Want Them to Do?
One of the most important things on any webpage is your MWR, or Most Wanted Response. If you don't have a clear idea of where you want your visitors to go next from your landing pages, chances are they'll never go anywhere.
I've made a lot of changes within One Stop Web Support the last couple of weeks to tighten up its MWRs, and finally caught up on reflecting those changes in my home page. What had been a fairly chatty home page sprinkled with links to the major areas of the site becomes much more pointed in directing visitors to those areas, as I upload and test the revisions Saturday morning.
I'm pleased with the new look, but may still make some minor changes before I upload. I added more graphics to the page to draw attention to its key categories. What with everything in web design being a balancing act, though, that means more things for the browser to download and a slower loading time.
While the load time isn't horrendous, I've always been partial to super-quick load times. I may play around a little bit with using pseudo-graphics (elements that look like graphics, but are created right within the html) instead of .gif files and see how much quicker load times I can buy myself with that.
But otherwise, I look forward to getting this upgrade up and seeing if it has the positive effect on moving people where I'd like them to go that I'm hoping for.
Jeff
One of the most important things on any webpage is your MWR, or Most Wanted Response. If you don't have a clear idea of where you want your visitors to go next from your landing pages, chances are they'll never go anywhere.
I've made a lot of changes within One Stop Web Support the last couple of weeks to tighten up its MWRs, and finally caught up on reflecting those changes in my home page. What had been a fairly chatty home page sprinkled with links to the major areas of the site becomes much more pointed in directing visitors to those areas, as I upload and test the revisions Saturday morning.
I'm pleased with the new look, but may still make some minor changes before I upload. I added more graphics to the page to draw attention to its key categories. What with everything in web design being a balancing act, though, that means more things for the browser to download and a slower loading time.
While the load time isn't horrendous, I've always been partial to super-quick load times. I may play around a little bit with using pseudo-graphics (elements that look like graphics, but are created right within the html) instead of .gif files and see how much quicker load times I can buy myself with that.
But otherwise, I look forward to getting this upgrade up and seeing if it has the positive effect on moving people where I'd like them to go that I'm hoping for.
Jeff
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